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Building Strategic Partnership Skills
Negotiation Course
Focused on value-led discussions, diverse negotiation types, and creating impactful solutions for mutually beneficial outcomes.
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Listen to a quick introduction.
Our negotiation course empowers professionals to take control and prepare for value-led negotiations. Participants are challenged to consider their business’ trading variables and explore areas with their clients in which they can identify opportunities to build tailored solutions based on high-value but low-cost variables. This course emphasises how we can move away from price-led negotiations, drive win-win outcomes, and protect margins.
Simran Sidhu Senior Performance Consultant
Perfect For:
Our negotiation course caters to professionals at all career levels and across diverse industries. Whether you have a team of seasoned executives or individuals who are new to negotiations, this course is designed specifically for their experience levels to equip them with essential skills and strategies for effective negotiations.
Whilst anyone who has negotiation as part of the role can benefit from this programme, typical job roles perfect for our negotiation course include:
Account Executives
Account Managers
Customer Success Managers
Business Development
Executives and Business Development Representatives
This course can benefit professionals in many roles and industries. If you feel it would be advantageous to your team, contact our trainers below for more information.
Course Overview
Throughout the training, participants will dive into the intricacies of building value, varying proposals, and creating compelling solutions that resonate with clients, prompting them to take action. The course involves hands-on activities where participants create, present, and package solutions for group negotiations based on realistic negotiation scenarios.
Key areas the course will cover include:
Recognise the different types of negotiations
Review the four different types of outcomes for a negotiation
Understand customer priorities
DEAL Planning to support your negotiation preparation
Learn how to negotiate a Win-Win outcome
By the end of our negotiation course, your salespeople will be equipped with a practical toolkit ready to support your business's growth of partnership accounts.
Key Outcomes
Discover the transformative skills your team will gain in our course:
Develop and Present Solutions: Utilise a negotiation scenario to create, present, and package solutions for discussion during a group negotiation.
Monetise Trading Variables: Identify trading variables and explore how they can be monetised to build a value-based negotiation strategy.
Develop a Value-Led Plan: Create a value-led negotiation plan relevant to future individual negotiations.
Win-Win Negotiation: Learn how to negotiate for a Win-Win outcome, fostering mutually beneficial agreements that contribute to the growth of partnership accounts.
- Practical Application: Engage in hands-on activities, including creating, presenting, and packaging solutions for group negotiations based on realistic negotiation scenarios.
Pre Course
To ensure participants are fully prepared to get the most out of their negotiation skills training, here is what they will need to do prior to commencing the course:
Explore Available Resources: Examine delivery terms, credit terms, and volume to achieve a mutually beneficial negotiation outcome.
Understand Trading Variables: Gain a comprehensive understanding of your company's trading variables and the solutions you can provide.
Prepare with a Client Case: Come prepared with a client case or an example of a past negotiation experience to enrich the learning process.
Modules Covered
The negotiation skills course structure for the one-day course includes:
Understanding Negotiations
Trading Variables
Understanding Customer Priorities
Negotiation Planning
How to Negotiate a Win-Win Outcome
Applying Techniques to a Negotiation Scenario
Our training sessions encourage engagement and collaboration, promoting interaction and teamwork through a blend of group activities, self-reflection, and individual exercises.
Simran Sidhu
Senior Performance Consultant
- Date Joined 5/1/2022
- Team Training
Simran, our negotiation course instructor, brings 18 years of hands-on sales experience. He has served in diverse roles, such as estate agent and account manager, spanning both B2B and B2C environments.
Eight years ago, he successfully transitioned to consulting and training, dedicating his expertise to assisting sales professionals in skill development and career progression. With profound industry knowledge and practical insights, Simran ensures a valuable and enriching learning experience for those embarking on the negotiation training journey.
"All my training efforts are geared towards arming salespeople, managers, and leaders with an arsenal of powerful tools, enhancing their existing skills and capabilities."
Want to know more about our Negotiation Course?
If you're eager to enhance your team's sales performance, our negotiation course is designed for you. Tailored for sales professionals and businesses, the program focuses on value-led negotiations, exploring high-value options, safeguarding margins, and developing compelling solutions.
By the end of the course, your sales team will possess a practical and transformational toolkit ready to drive the growth of your business’s partner accounts.
So, start your journey by completing the form to request a callback or speak to the Negotiation training team directly at 0333 455 1416.